Justin Strong 

After 30 years of presenting to customers and colleagues at all levels of an organization, I saw a real need in my company, and the industry, for presentation skills training. This lead to an initial investment of about 400 hours to author a class on presentation skills. 

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Much of this time was spent researching the latest science on persuasion, how the brain processes information, what makes effective graphics and the crucial elements of delivery

 

In addition, I spent countless hours analyzing the most effective presenters of our day and what made them engaging, funny, credible but most importantly, how they convinced their audience to take decisive action. 

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Hence the name of the class was "The Art and Science of Persuasive Presentations" 

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The class was initially taught at my company only and without any promotion, it quickly became the most popular class in the company, with a year long waiting list to get in. It was then I understood the depth of need for presentation skills training. 

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My goal was to not just educate, but transform the participants into more effective and confident presenters. From the feedback, right after the class and the following weeks, months and years, I knew I had achieved my goal. 

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My mission is to enable employees of high performing companies to become more effective and confident presenters